Posted by David Beckham on Jul 27, 2010 in Business Development, Marketing Advice, Random Thoughts | 0 comments
What makes a great shopping cart? 10 Qualities to look for in an online shopping cart.
Let’s face it; most businesses today need to have a presence on the Internet. The problem is, that most small business owners are quite honestly scared of the work it will take to get their business online. I can completely relate to this because as a small business owner, I have been there before. My experience with selling on the Internet actually started back in the early ‘90’s. Shopping carts were very clunky and complicated. Domain names cost hundreds of dollars compared to just a few...You Can’t Please Everyone, All the Time.
Today, my wife Sheri came home and was upset about a customer that called her from out of state. She said the lady wanted a baby gift basket that was on our website. The problem was she wanted the exact same gift basket for ten dollars less than the price on the site. Since we are a custom gift company, we always work with customers at THE original basket boutique to make the perfect gift that fits in their budget. The problem was this lady didn’t want something different; she wanted what she saw...
Posted by David Beckham on Feb 28, 2010 in Business Development, Guerrilla Marketing, Marketing Advice | 0 comments
Interesting Internet Statistics
Are you a small business owner who is still trying to decide if your business should be on the internet? I came across a video on YouTube yesterday by Jesse Thomas that really makes you stand up and take notice about the internet. We have come a long way since the day that I started messing with the internet back in 1991. Watch this video and form your own opinion. For as many bad things that come from being on the internet like spam or viruses, there are also some very good things. Many businesses...
Posted by David Beckham on Feb 25, 2010 in Business Development, Marketing Advice, MarketProMBA Quick Tips | 6 comments
Who is in charge of your marketing?
A good friend of mine posted an interesting statement on his Facebook page the other day. He asked a simple question to small business owners, “Who is in charge of your marketing, your bookkeeper or you? “ This was asked out of frustration from talking with small business owners who let their accountants or bookkeepers make decisions about the business owners marketing budget. He also made an insightful comment; if your bookkeeper was paid on your success, would they have a different opinion of...
Posted by David Beckham on Jan 1, 2012 | 0 comments
My Three Words for 2012
I started following Chris Brogan about 3 years ago. Since about 2006, instead of resolutions, he has been posting his 3 words that are the basis for his goals that year. I have never been good at resolutions. I always have good intentions, but after time those resolutions loose their luster and “life” just gets in the way. So, I have adopted Chris’s three words...
Posted by David Beckham on Jul 27, 2010 | 0 comments
What makes a great shoppin...
Let’s face it; most businesses today need to have a presence on the Internet. The problem is, that most small business owners are quite honestly scared of the work it will take to get their business online. I can completely relate to this because as a small business owner, I have been there before. My experience with selling on the Internet actually started back in the early ‘90’s. Shopping...
Posted by David Beckham on Mar 16, 2010 | 5 comments
You Can’t Please Eve...
Today, my wife Sheri came home and was upset about a customer that called her from out of state. She said the lady wanted a baby gift basket that was on our website. The problem was she wanted the exact same gift basket for ten dollars less than the price on the site. Since we are a custom gift company, we always work with customers at THE original basket boutique to make the perfect gift that fits in...
Posted by David Beckham on Feb 28, 2010 | 0 comments
Interesting Internet Stati...
Are you a small business owner who is still trying to decide if your business should be on the internet? I came across a video on YouTube yesterday by Jesse Thomas that really makes you stand up and take notice about the internet. We have come a long way since the day that I started messing with the internet back in 1991. Watch this video and form your own opinion. For as many bad things that come from...
Posted by David Beckham on Feb 25, 2010 | 6 comments
Who is in charge of your m...
A good friend of mine posted an interesting statement on his Facebook page the other day. He asked a simple question to small business owners, “Who is in charge of your marketing, your bookkeeper or you? “ This was asked out of frustration from talking with small business owners who let their accountants or bookkeepers make decisions about the business owners marketing budget. He also made an...
Posted by David Beckham on Jan 28, 2010 | 22 comments
David vs. Goliath – Small ...
Has anyone seen the recent Office Depot commercial about the small business barbershop? Dan, the small barbershop owner has a look of concern as a big chain barbershop opens across the street from his little shop. The sign out front of the big chain store says, “$6 Haircuts”. The grand opening was full of the normal pomp and circumstance that you see in most openings. The manager of the big chain...
Posted by David Beckham on Jan 4, 2010 | 1 comment
A Peak at the Past and Loo...
I guess we have all heard the old saying, “Don’t dwell on the past”, but I think in order to move forward, we sometimes have to look at where we have been. It goes without saying that 2009 presented many challenges both on an individual level and from a business owner’s prospective. The economy seems to be the topic of choice when talking with most people. Whether you own a business or work...
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