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	<title>MarketProMBA &#187; customer relationships</title>
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	<description>Small Business Development by a Small Business Expert</description>
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		<title>You Can&#8217;t Please Everyone, All the Time.</title>
		<link>http://www.marketpromba.com/you-cant-please-everyone-all-the-time.html</link>
		<comments>http://www.marketpromba.com/you-cant-please-everyone-all-the-time.html#comments</comments>
		<pubDate>Wed, 17 Mar 2010 03:23:37 +0000</pubDate>
		<dc:creator>David Beckham, MarketProMBA</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Keeping Customers]]></category>
		<category><![CDATA[business growth]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[easy marketing ideas]]></category>
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		<category><![CDATA[Marketing Advice]]></category>
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		<category><![CDATA[retaining customers]]></category>
		<category><![CDATA[small business help]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://www.marketpromba.com/?p=150</guid>
		<description><![CDATA[The recent tough economy has changed small businesses because it has forced many of us to do what ever we can to make the sales, even if it means discounts or giving something away. At the same time, this has trained consumers to never be satisfied with the listed price. As we are coming out of this recession and starting on recovery, small business owners are going to need to set some reasonable boundaries. Small businesses that offer quality work, high caliber products and fair prices will surely succeed during this recovery.
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<li><a href='http://www.marketpromba.com/40marketing_in_a_tough_economy_revisited.html' rel='bookmark' title='Marketing in a Tough Economy &#8211; Revisited'>Marketing in a Tough Economy &#8211; Revisited</a></li>
</ol>]]></description>
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		<slash:comments>5</slash:comments>
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		<title>David vs. Goliath – Small Business vs. Big Chain Stores</title>
		<link>http://www.marketpromba.com/small_business_competing_against_chain_stores.html</link>
		<comments>http://www.marketpromba.com/small_business_competing_against_chain_stores.html#comments</comments>
		<pubDate>Fri, 29 Jan 2010 04:47:03 +0000</pubDate>
		<dc:creator>David Beckham, MarketProMBA</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[Marketing Advice]]></category>
		<category><![CDATA[business growth]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[easy marketing ideas]]></category>
		<category><![CDATA[Goal Setting]]></category>
		<category><![CDATA[Grass Roots Marketing]]></category>
		<category><![CDATA[Internet strategies]]></category>
		<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[Marketing Experts. Marketing Help]]></category>
		<category><![CDATA[marketing in a tough economy]]></category>
		<category><![CDATA[retaining customers]]></category>
		<category><![CDATA[small business help]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://www.marketpromba.com/?p=119</guid>
		<description><![CDATA[Has anyone seen the recent Office Depot commercial about the small business barbershop?  Dan, the small barbershop owner has a look of concern as a big chain barbershop opens across the street from his little shop. The sign out front of the big chain store says, “$6 Haircuts”.   The grand opening was full of the normal pomp and circumstance that you see in most openings. The manager of the big chain looked confident and sure.
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</ol>]]></description>
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		<slash:comments>22</slash:comments>
		</item>
		<item>
		<title>A Peak at the Past and Looking Ahead</title>
		<link>http://www.marketpromba.com/planningyour2010.html</link>
		<comments>http://www.marketpromba.com/planningyour2010.html#comments</comments>
		<pubDate>Tue, 05 Jan 2010 05:42:19 +0000</pubDate>
		<dc:creator>David Beckham, MarketProMBA</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Self Improvement & Motivation]]></category>
		<category><![CDATA[2010 Planning]]></category>
		<category><![CDATA[business growth]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer retention]]></category>
		<category><![CDATA[easy marketing ideas]]></category>
		<category><![CDATA[Goal Setting]]></category>
		<category><![CDATA[Grass Roots Marketing]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[Internet strategies]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Advice]]></category>
		<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[Marketing Experts. Marketing Help]]></category>
		<category><![CDATA[marketing in a tough economy]]></category>
		<category><![CDATA[marketing your business]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[My Three Words]]></category>
		<category><![CDATA[self help]]></category>
		<category><![CDATA[small business delopment]]></category>
		<category><![CDATA[small business help]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[small business start up]]></category>

		<guid isPermaLink="false">http://www.marketpromba.com/?p=117</guid>
		<description><![CDATA[guess we have all heard the old saying, “Don’t dwell on the past”, but I think in order to move forward, we sometimes have to look at where we have been.  It goes without saying that 2009 presented many challenges both on an individual level and from a business owner’s prospective. 
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</ol>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>What did we do before the internet?</title>
		<link>http://www.marketpromba.com/life-before-internet.html</link>
		<comments>http://www.marketpromba.com/life-before-internet.html#comments</comments>
		<pubDate>Thu, 10 Dec 2009 20:35:49 +0000</pubDate>
		<dc:creator>David Beckham, MarketProMBA</dc:creator>
				<category><![CDATA[Marketing Advice]]></category>
		<category><![CDATA[Random Thoughts]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[business growth]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer retention]]></category>
		<category><![CDATA[easy marketing ideas]]></category>
		<category><![CDATA[Internet strategies]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Articles]]></category>
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		<category><![CDATA[marketing ideas]]></category>
		<category><![CDATA[marketing in a tough economy]]></category>
		<category><![CDATA[Marketing Information]]></category>
		<category><![CDATA[marketing your business]]></category>
		<category><![CDATA[small business delopment]]></category>
		<category><![CDATA[small business ideas]]></category>
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		<category><![CDATA[small business start up]]></category>

		<guid isPermaLink="false">http://www.marketpromba.com/?p=109</guid>
		<description><![CDATA[The internet has opened doors and expanded territories of many small businesses.  If you sell a product, you can easily market this over the internet and open up a larger market for sales. Most of this might be old news to many small business owners, but the truth is I still come across business owners who do not have a presence online.  Some of them don’t even use email? How do they conduct business? Some of these businesses are actually the ones that have lost business to the internet.  Let me explain: In my example, I stated before the internet I would have to call a T.V. repairman or a repair shop to have my T.V. fixed.  The internet has most likely reduced the need for a T.V. repairman so what would you do if this was your business?
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</ol>]]></description>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Reach for the Stars&#8230;</title>
		<link>http://www.marketpromba.com/reach-for-the-stars.html</link>
		<comments>http://www.marketpromba.com/reach-for-the-stars.html#comments</comments>
		<pubDate>Thu, 03 Dec 2009 16:13:51 +0000</pubDate>
		<dc:creator>David Beckham, MarketProMBA</dc:creator>
				<category><![CDATA[Self Improvement & Motivation]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[business growth]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer retention]]></category>
		<category><![CDATA[easy marketing ideas]]></category>
		<category><![CDATA[Grass Roots Marketing]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Marketing Advice]]></category>
		<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[Marketing Experts. Marketing Help]]></category>
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		<category><![CDATA[marketing in a tough economy]]></category>
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		<category><![CDATA[marketing your business]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[retaining customers]]></category>
		<category><![CDATA[self help]]></category>
		<category><![CDATA[small business delopment]]></category>
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		<category><![CDATA[small business start up]]></category>

		<guid isPermaLink="false">http://www.marketpromba.com/?p=104</guid>
		<description><![CDATA[Whatever you do, don’t stop dreaming. Where would we be today if people didn’t dream or stretch themselves to go beyond their current situation and reality? Don’t stop dreaming. Reach for the stars and you won’t be disappointed if you only get the moon.
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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Guerrilla Marketing Tools &#8211; Business Cards</title>
		<link>http://www.marketpromba.com/guerrilla-marketing-tools-business-cards.html</link>
		<comments>http://www.marketpromba.com/guerrilla-marketing-tools-business-cards.html#comments</comments>
		<pubDate>Sat, 21 Nov 2009 01:26:08 +0000</pubDate>
		<dc:creator>David Beckham, MarketProMBA</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer retention]]></category>
		<category><![CDATA[easy marketing ideas]]></category>
		<category><![CDATA[Grass Roots Marketing]]></category>
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		<category><![CDATA[Marketing Articles]]></category>
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		<category><![CDATA[marketing in a tough economy]]></category>
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		<category><![CDATA[small business start up]]></category>

		<guid isPermaLink="false">http://www.marketpromba.com/?p=57</guid>
		<description><![CDATA[My first and most important tool for our business, THE original basket boutique, is the business card. The business card, while it sounds so common and conventional is actually a very powerful guerrilla marketing tool when it is employed properly.  Your business card can be unconventional or conventional.  It depends on your business. Ours is unique in that it is a smaller size with rounded corners and has a hole in the center of our “O” in the logo.  You can make your card unique by adding full color pictures or logos.  Have it printed on glossy, heavy paper as apposed to regular business card stock.  Sure it costs a little more, but it’s not so much that it cost prohibitive. 
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</ol>]]></description>
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		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Keeping Customers in a Tough Economy</title>
		<link>http://www.marketpromba.com/keeping-customers-in-a-tough-economy.html</link>
		<comments>http://www.marketpromba.com/keeping-customers-in-a-tough-economy.html#comments</comments>
		<pubDate>Fri, 30 Oct 2009 14:33:58 +0000</pubDate>
		<dc:creator>David Beckham, MarketProMBA</dc:creator>
				<category><![CDATA[Keeping Customers]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer retention]]></category>
		<category><![CDATA[easy marketing ideas]]></category>
		<category><![CDATA[Grass Roots Marketing]]></category>
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		<guid isPermaLink="false">http://www.marketpromba.com/?p=44</guid>
		<description><![CDATA[Let’s face it; your current customers are your business life’s blood. They are generally your primary source of revenue you should be spending a good percentage of your marketing budget focusing on them. A good rule of thumb is that 60% of your marketing budget should be spent on your current customers or marketing directly to them. Remember, it costs far more to gain a new customer more often that it does to keep a current one.
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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing in a Tough Economy &#8211; Revisited</title>
		<link>http://www.marketpromba.com/40marketing_in_a_tough_economy_revisited.html</link>
		<comments>http://www.marketpromba.com/40marketing_in_a_tough_economy_revisited.html#comments</comments>
		<pubDate>Fri, 30 Oct 2009 14:25:56 +0000</pubDate>
		<dc:creator>David Beckham, MarketProMBA</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Marketing Advice]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[easy marketing ideas]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[Marketing Experts. Marketing Help]]></category>
		<category><![CDATA[marketing ideas]]></category>
		<category><![CDATA[marketing in a tough economy]]></category>
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		<category><![CDATA[marketing your business]]></category>
		<category><![CDATA[retaining customers]]></category>
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		<guid isPermaLink="false">http://www.marketpromba.com/?p=40</guid>
		<description><![CDATA[In light of all that is happening in our economy right now, it only seems appropriate that we should talk more about keeping your business afloat and prospering until our economy makes the swing back up. In my field, I am seeing first hand what is happening to small businesses in our area. There are far too many businesses closing their doors right now. This is not uncommon because hard economic times will weed out the weaker businesses.
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